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Posted by JHock on

Award Winner And CEO, Lori Senecal Is Paving The Way For Women In Corporate Sector

Lori Senecal has been directly responsible for the expansion and elevated growth of CP+B for the past three years since she joined the company in 2015. Her primary mission for the company was to improve global development, which she has successfully accomplished over the past few years as she improves the company’s flexibility and collaboration in the market.


Lori Senecal’s dedication and hard work earned her a place on the executives to watch list back in 2016, one of just four people. Lori was even named on the top 100 power list on AdWeek for multiple years in a row for her leadership in the technological, media, and marketing industries.


As one of the top revolutionaries in the corporate world, Lori Senecal has been featured in various publications and media outlets for her business accomplishments and creativity. Her position at CP+B is noteworthy and a huge accomplishment in her career journey, but she also has various other accomplishments as an executive in the business world. Before her time at CP+B, she was worked with KBS as a chairman and earned the company a place on the standout agencies list for several years in a row. Check out for more.

During her time at KBS, Lori Senecal was named as one of the leading women executives to watch out for as she drove the company into new growth and creating a workplace that was named one of the best to work at in the entire city.

Lori has long been climbing the ladder in the business world and before she took up her position at KBS she worked as a global chief officer for McCann World Group and McCann Erickson. Throughout her years working in executive positions for these big companies, she has earned various awards and titles for her accomplishments, including claiming accounts with the likes of American Airlines and PayPal. You can visit


According to Lori, her days are highly structured and she maintains a steady routine to follow in order to accomplish her goals and have time to do everything throughout the day. Her typical mornings open with an exercise regime, followed by following up on progress at CP+B’s offices. You can visit their website for more.


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Posted by JHock on

Lori Senecal – The Best Global CEO of CP+B Agency

Even though she is about to step down, Lori Senecal was the perfect CEO to help CP+B become the best global agency it is today. According to the founder of CP+B, Chucker Porter, Lori is a fantastic partner. It is because of her that CP+B has become a smart and efficient agency. Under her leadership, Lori Senecal has ensured that the ten satellite offices of CP+B are managed by entrepreneurs who are willing to take the organization to the next level. Before she retires as the CEO of CP+B, Lori is preparing the next leadership group, which also seems to be creative and talented.

Lori Senecal joined CP+B Agency in 2015. This was the best time because the organization was in need of a genius manager. It paid well since her management skills enhanced the strength of CP+B Agency. Under the management of Senecal, CP+B has never lost any client since 2015. As a result, CP+B increased its global presence with the win of clients such as American Airlines, Hershey, and Titanium Grand Prix.



About Lori Senecal

As the Global Chief Executive Officer, the role of Lori Senecal is to oversee the expansion and global growth of CP+B. She manages and coordinates the international offices of the firm, which focus on continued global development. According to the Drum, Lori Senecal has managed to impact the business culture of CP+B. She converted the agency into a global, collaborative, agile, and inventive firm. In that case, the company has been consistent with its advertising business both at international and local level.

When it comes to leadership qualities, Lori’s primary focus is talent. With talent, CP+B has fueled its business growth and development across every discipline including geographies. When CP+B was recognized by Ad Week as one of the creative innovators in the current advertising age, Lori Senecal was also named as one of the agency executives to watch. Furthermore, CP+B Agency has gained world class recognition because of the talents and skills that have been instilled by Lori Senecal. Before she joined CP+B, Lori also worked as the Chief Executive Officer and Chairperson of KBS. She converted KBS as one of the best working places in NYC.