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Posted by JHock on

Lori Senecal, the Woman Entrepreneur to Watch

Lori Senecal is a multi-talented entrepreneur well known for her innovative mind and exceptional leadership skills. Lori’s journey through the business and entrepreneurship world started soon after her graduation from the McGill University where she was awarded a bachelor’s degree in Marketing, Finance and Commerce. Since then Lori Senecal has worked for several business companies including the McCann-Erickson Worldwide Inc which was the first company to work for, the Coca-Cola, BMW, and the MDC Partner the KBS+ among others.Under all conditions, Lori has always left a legacy in every company she worked. She has significantly contributed to the global expansion of various agencies, launched their revolutionary business division and managed their global accounts as well. Her remarkable performances in the entrepreneurship career have led to her constant climb on the corporate ladder to becoming one of the top executives in the various companies.

Currently, Lori Senecal stands as the Global chief executive officer of the CP+ B Inc. At the company, Lori is responsible for the growth and management of CP+ B across the world. She is in charge of the operations of the company initiatives at its global offices. In addition, Lori helps the company to open new service centers at the most appropriate cities in the world.The productivity and success of Lori as the CEO comes as a result of her equal approach to leadership when it comes to visions and their implementation. She believes that an idea can only be good when implemented and thus her focus on the execution is equal to the vision and this has been her long-term secret behind her success when it comes to plans execution.

Owing to her outstanding corporate performance, Lori has received several awards and honors from various institutions. Some of the awards include; the woman to watch and the game changer awards. Senecal also recognises the achievements of other people especially in student inventions and hence her founding of the Isaac+ awards where she acts as the chairperson.Apart from business, Senecal is also a mentor; she is the woman leader who wants to see every woman making it both in business and the general life. Through her numerous posts on Twitter, Lori is seen to encourage young women who are determined to build their profiles in business. As an example, she strives to make women understand that in the business sector both men and women have equal abilities.

Visit her Tumblr account: https://lorisenecalofficial.tumblr.com/

Posted by JHock on

TechStyle Fashion Group Soaring to Greater Heights under Adam Goldenberg’s Leadership

Adam Goldenberg is a California-based entrepreneur. He is the co-founder and co-CEO of TechStyle Fashion Group. The company was founded in 2010 as JustFab, Inc. and has grown rapidly over the years. It is now one of the largest online fashion retailers and recently changed its name to TechStyle Fashion Group. This includes the brands JustFab, FabKids, ShoeDazzle and Fabletics.

Adam Goldenberg’s Views on Techstyle Being a Unicorn

In August 2014, TechStyle raised $85 million in its last round funding. This brought JustFab’s total funding to $300million, bringing its valuation to over $1 Billion hence making it a unicorn. Adam Goldenberg said it is great to be recognized as a company that is committed investing in its operations so as to increase its value, but that did not change how they carry out their daily operations. In fact, he said that round of funding did not have as big an impact on their operations as some of the prior rounds. Mr. Goldenberg said the company is now fully funded and its cash flow is positive as all its operations are now running at a profit.

Why JustFab was changed to TechStyle Fashion Group

Mr. Goldenberg recently appeared on CNBC where he discussed the company’s decision to change their name from JustFab to TechStyle Fashion Group. Adam Goldenberg said that the fashion industry has evolved a great deal and TechStyle cannot be compared to other fashion companies that were started decades ago. Today, technology has taken over every industry and the focus is now on e-commerce and social media. TechStyle is trying to build its brands online first. He talked of TechStyle’s VIP membership program, a flexible membership program they created to improve customers’ shopping experience. The new name is also meant to take account of the fact that the company has grown and now has three other brands besides JustFab.

Mr. Goldenberg also said that using data and technology has enabled the company to establish a direct relationship with its customers. It has enabled TechStyle to offer its customers a personalized experience which they very much appreciate. Technology has also enabled the company to make its operations more efficient and minimize risk in the fashion space. They are now able to forecast inventory demand to over 90% accuracy. Accordingly, the company does not hold obsolete inventory and this minimizes the company’s inventory costs and resources wasted holding obsolete inventory. They are able to pass this efficiency on to their customers in the form of savings. Thanks to their improved processes and operations, their customers always get the greatest value for their money as they purchase quality items at very fair prices.